- Street: USA
- City: Pictou
- Province: Nova Scotia
- Postal Code: 10451
- Expires: 50 days, 18 hours
You really can use video Motioney to make the most of your marketing efforts, but you must start with the right topic and a useful video. Popularity Your video won’t be stupid, of course, but it does need to be creative, well-done and offer a real benefit to your prospects in order to increase its popularity. While it may not get a million views, an informative video is likely to be shared among colleagues… the very people who make up your target audience. And that helps improve your popularity, which is a factor in your search result ranking.
The overall total number of views, along with the number of views in the past 24 to 48 hours, improves your ranking. YouTube determines that popularity means a better quality video. You and I will probably both agree that the viral videos are not necessarily high quality, but what can I say? It’s artificial intelligence. Make certain that you upload a well-done, informative video to improve your popularity.
Embeds and Inbound Links Inbound links (links to your site from outside sites) are an important factor in search engine optimization (SEO). They’re also important in video ranking. Whenever someone embeds your video (or a link to your video’s YouTube location), it acts like an inbound link. Use YouTube Insights to track how many embeds and links your video has. The higher that number, the higher you’ll rank.
But don’t wait for folks to find your video and embed it. Promote it! With video’s popularity, you’ll find many people are willing to include a professional, useful video on their sites. And of course, embed your video on your social media platforms as well as on your own website and blog.
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